B.C. Brand

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Organic Fruit

Organics

In the 1840s, before the Industrial Revolution, all farming was organic. In the 1960s, the back-to-nature movement rediscovered the idea. But organics are not just for hippies anymore—organics have gone mainstream. Although regional influences can make a difference, buyers come from all age levels; across all demographics.

What does “organic” mean?

“Certified organic” indicates that an independent agency has certified that the fruit has been grown in compliance with strict guidelines of organic farming, which uses natural methods and processes. The Canadian Organic Association of BC (COABC) regulates the organic industry in BC.

“But organics are not just for hippies anymore—organics have gone mainstream!”

Our sunny, dry Okanagan weather offers the ideal climate for growing fruit with minimal use of pest controls. Some farmers take that a step further and grow organic crops. These growers must follow a 3-year process before their crops are eligible for certified organic status.

Specially packed…

All B.C. Brand organics are packed under strict controls into specially designated cartons and bags. Each shipping carton is marked with a Pacific Agriculture Certification Society (PACS) number that identifies the packing facility. In addition, shipping cartons are also marked with the British Columbia Certification Organic Program Symbol

B.C. Brand certified organic fruit is marked with special, bright yellow PLU stickers. A “9” precedes the usual variety number and indicates that the fruit was organically grown. For example, a certified organic McIntosh apple carries PLU #94153.

Expertly shipped…

When it comes to produce, freshness is key! B.C. Brand organic fruit arrives at the store tree-fresh. From packing house to market, we ship produce on a daily basis throughout North America.

From the tree to the store… plump, juicy, and bursting with flavour… certified organic fruit, worthy of the B.C. Brand.

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